4 Sections
13 Lessons
10 Weeks
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Introduction to digital advocacy and Sustainable Management
Understand the basics of digital advocacy, its importance, and its role in environmental sustainability.
3
1.1
Introduction
1.2
Define Digital Advocacy
1.3
Link digital advocacy with the larger communication plan
Develop digital advocacy plan and strategy
Grasp key concepts of with regards to digital advocacy including the challenges and success as highlighted through global and local case studies
2
2.2
Case studies: Successful digital campaigns in advocacy
2.3
Set your goals (SMART Goals)
Choose your preferred digital platform
Explore various digital tools and platforms used for advocacy, including social media, blogs, and content management systems.
4
3.1
Choosing the right digital platform for your campaign
3.2
Building and maintaining an impactful online presence
3.3
Execute, Review and Adjust
3.4
Assignment 1: Social Media Exercise
2 Days
Content Creation and Storytelling for Impact
Learn how to create compelling stories for impact
6
4.1
Content Creation Definition
4.2
Crafting compelling narratives
4.3
Visual storytelling techniques for social media
4.4
Platforms for effective image design for campaigns
4.5
Platforms for data visualization for environmental advocacy
4.6
Assignment 2: Create a mini-campaign for water conservation or waste reduction
2 Days
Digital Campaign And Advocacy For Sustainable Urbanization
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